Influencer marketing has come a long way since inception, but for brands like Frula Beauty, it is the building blocks of their marketing campaign.
Using plant & fruit power and with Aloe Vera as the main ingredient, Frula looks to disrupt the crowded supermarket skincare sector with deeply penetrating and nourishing formulas.
Zhanna Galliamova - co-creator of the KIDS POINT franchise - built her business based on her own experience as a mom.
When launching a business, or managing one toward growth, one of the most important things to do is to keep capital on hand.
While being your own boss is great, it also means doing all the legwork by yourself — whether it's securing your working permits, chasing after invoices, or looking for new clients.
Accelerate your success with these life-changing tips from Mark Zuckerberg, Steve Jobs, and other self-made billionaires.
Often I was the only female FBI agent on my squad. I learned how to be successful amidst a variety of situations and circumstances. Most importantly, I learned what not to do if I wanted to compete in a male dominated environment.
Over the past couple of weeks, I’ve noticed a significant drop in my impressions, engagement, and number of new followers. The reason: Instagram’s 2019 Algorithm. Thanks to this new update, only 10% of your followers are able to see your post.
Our full potential is not just related to work, but also in our relationships. It’s not just in moments of task completion but in times of rest and relaxation. The ability to maximize your potential is directly linked with your capacity to plan, manage time, and execute tasks.
The life of a social media influencer may seem to be extravagant and luxurious but it’s not easy to road to build a large and engaging audience. It requires a lot of patience, determination and large investment in time and money.
To say that everyone is busy these days is an understatement—but if you’re a working mom, chances are you left “busy” in the rearview mirror as you drove home from the hospital after having your first child. I can relate.
Search engine algorithms are ever changing, which means that anyone with a website needs to stay up to date on today’s SEO marketing trends.
Employers have opportunities beyond perks to contribute to the happiness of their employees at work. But, the fundamental responsibility for experiencing happiness at work rests with the individual employee. You can bring your passion and joy to the office.
Your eCommerce brand needs to reduce your customer’s uncertainties, answer any questions, and establish enough trust to convince the shopper to pull the trigger and purchase.
Working away from home and family has become a necessity for many people, whether it is to further our career prospects, to set ourselves up for the future, or fulfill a life's dream.
Those who are able to make the biggest splash on YouTube are able to jump onto trends, possibly even before they become a trend. This will require you to be fully immersed in your niche and demand that you keep up to date with what’s happening in it.
It's common to want someone who can just handle things for you. Smooth operators seem so responsible and knowledgeable that it is easy to believe they will be able to take on your responsibilities with no problem.
Have you considered starting a YouTube channel? YouTube stars are influencing generation Z’s buying habits and career ambitions on an astounding level, millennials check YouTube at least once a day on average, and even gen Xers and baby boomers are in on the action.
Creating and building together is one of the greatest joys in a relationship, but it can also be wildly damaging to your bond and your bank account if you don’t have a good strategy for managing your dual roles in each other’s lives.
If you’re trying to acquire a new skill or task, like learning a new language or tackling a new job responsibility, combining it with regular exercise can be an unbeatable combo. New research suggests that physical activity can increase the size of the medial temporal and prefrontal cortex of your brain.
You know your business needs to have a presence on social media but, frankly, it’s overwhelming. It’s hard to find the right balance on social media platforms between connecting with your audience and squandering time on posts that no one sees or cares about.
Have you cried in the work restroom or a meeting with your boss? How about awkwardly try to comfort a coworker in tears? Or maybe you’ve been the culprit or victim of explosive, finger wagging, temples pulsing anger? If you’re nodding “yes,” it’s not so surprising.
The average small business can’t afford big name celebrity sponsorships. But thanks to a growing number of influencers on Instagram and other social media platforms, you don’t need to find the next Kim Kardashian to get people to buy your product. What you need is a micro-influencer…
Unlike so many other questions you have about your career, this one’s not quite as easy to Google. The good news is, you’re not alone, in fact, I’ll guarantee that everyone has pondered their career path, finding their passion, or what they're meant to be doing at some point.
You could grow your Instagram following the honest way—crafting a thoughtful strategy, setting smart goals, sharing great content, and engaging your audience. Or you could take the quick and easy path and join the dark side of Instagram marketing.
Everyday, over 200 million people use Instagram Stories. That’s now more than SnapChat – making it one of the fastest growing platforms, ever! What does this mean for you? There are a HUGEMONGUS amount of eyeballs already on the platform.
You’ve heard it time and time again during the interview process — from the moment you step foot into the office, you are representing yourself and your personal brand. Your first 90 days on the job are often treated as an extension of the interview.
It may be a different approach, but that doesn’t mean that appealing to millennials is a lot more difficult or requires you to allocate more of your budget into your marketing – in fact, adapting to the way millennials think may even result for better processes within your business.
Have you been trying to stay inspired? Things may not be going too great as planned, or you simply have so much to do and are overwhelmed so burn out takes the better part of you. Yasss, you are on the right track reading this. This is the article for you!
Is your website secure? If your answer is “maybe" or "I am not sure", then it is most likely not the case.